Looking for Digital Marketing Manager

Unique Access Medical presents a personalised platform for progressive and responsible healthcare to increase the quality of life. We combine leading-edge, next generation treatments, unique products and services that are integrative and effective. The company comprises of a Multinational team including an equal range of International and Thai Staff providing exciting opportunities to advance in the healthcare industry. For more information visit uniqueaccess.com

Job Purpose:

Responsible for developing the Digital Media strategy and execution which will result in driving highly qualified consumers to the Digital commerce assets. This will result in the fulfillment of planned sales, branding and awareness building, all facilitating long term growth.

Key Responsibilities:

  • Develop and maintain the Digital Marketing Media Plan that will drive the traffic and ultimately conversions.
  • Manage and work closely with the in-house marketing and content team and to develop, control, and monitor the integrated marketing strategy.
  • Work with the Management to create compelling creative and communication concepts that highlight the unique benefits of the service and products in the minds of the consumer.
  • Work with the partnered digital agency and external content writers to develop the best Media strategy and drive the most relevant traffic to the websites and their dedicated landing pages.
  • Execute the most efficient media strategy that utilizes all forms of Digital Media Channels: Owned, Earned and Paid.
  • Work closely with the Content Department to develop online and off-line Marketing material to drive Sales and conversions.
  • Create an email nurture program to convert more leads into clients.
  • Develop and drive targeted communication plan and utilization of digital technology including Email, Facebook, Display advertising, App push communication and more.
  • Ensure that all campaigns are in line with brand positioning while driving overall brand equity.
  • Ensure proper allocation of marketing budgets to deliver the best ROI.
  • Prepare Monthly reports.

Job Specifications

  • At least bachelor degree in Marketing or any related fields.
  • At least 3 year experience in Digital Marketing.
  • Experience in healthcare would be advantage.
  • Strong understanding of Digital Media Channels: Search, FB, Display, RTB, Content Discovery.
  • Analytic Mind with strong excel skills and deductive Reasoning
  • Proficiency in English communication and presentation skills
  • Strong drive for results
  • Thai nationality preferred
  • Bangkok based

Location
Sathorn

Starting time
Beginning of December 2018

Salary range
Negotiable/month

Contacts

a) Inside the company
Confers frequently with Sales, Customer Service, Content Development Officer, IT, Marketing Directors, Operations Director, and GM
b) Outside the company
Regular contacts with Advertising agency, suppliers and major business partners.

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Unique Access Medical

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